Case Study - Jo Allen

Finding her people & growing her business at Pink Coral

Woman smiling with long hair and floral shirt against a white floral backdrop.

When Jo Allen joined Pink Coral in January 2025, she was still figuring out the whole ‘talking about my business’ thing. Running a coaching business is fairly new to her, and like so many of us, she wanted a space where she could get support, bounce ideas around, and just feel a bit less like she was doing it all on her own. A few months in, and she’s already made some amazing connections, landed new opportunities, and well and truly found her people.

Getting clear & gaining confidence.

For Jo, showing up to Pink Coral events has made such a difference. She’s been able to talk about what she does in a super relaxed space, which has helped her get clearer on how she explains her business. No pressure, no awkward pitching - just real chats with women who actually get it.

Connections that just keep growing.

One of the best things about Pink Coral is the way it brings people together in ways you’d never expect. At one of our Cuppa & Connect events, Jo met a fellow coach she now meets up with to talk about all things coaching - sharing experiences, and figuring out the next steps in their businesses together.

She’s also been able to use the brilliant services within the community, choosing to work with people she knows and trusts. She had her brand photos taken by Katerina, booked a branding session with Lauren, and she’s planning on teaming up with Victoria to share each other's services. Oh and Jenni is looking to book Jo’s violin act for a summer event. 

It’s more than business.

One thing Jo didn’t expect? That she’d be discovering fun new things for her personal life too. After chatting with Sarah at an event, she learned about her astronomy sessions and took her kids along for a magical evening of stargazing. She’s been raving about Mission Astro to her local friends ever since.

Why she loves Pink Coral.

Jo sums it up perfectly:
I really think you've created something amazing with Pink Coral, as there's nothing else out there that's so friendly and welcoming."

From finding clarity in her business to booking gigs (and planning stargazing trips), Jo’s experience is exactly what Pink Coral is all about - real connections, real support, and a community of quietly ambitious women cheering each other on. And honestly? This is just the start for her. 

Want to connect with Jo?

You can find her at Jo Allen Coaching where she supports mums in the creative and music industries to confidently rebuild or transition into a new career - while keeping family at the heart of it all.

And if you’re looking for a community like Pink Coral, where you can meet like-minded women, collaborate, and grow your business in a way that feels natural and supportive, come and join us!